Prospre Wins Propel’s Startup Summer Showdown With Nutrition App
Propel, the region’s leading online accelerator, invited promising Atlantic Canadian startups to record an elevator pitch to be considered for their Startup Summer Showdown. More than 45 companies answered the call and from those eight were selected for the semi-finals.
During the month of August, the applicants faced-off on social media, where the public voted every week setting up the final showdown between Halifax-based Sustainably Stocked and Newfoundland-based Prospre. In the end, once the votes were tallied, Propsre and its nutrition app was awarded the grand prize and officially declared the next Atlantic Canadian success story.
“We wanted to find a way to encourage the bright minds of Atlantic Canada to look at the pandemic as an opportunity to take a leap and launch their new venture,” said Propel CEO Barry Bisson. “The contest provides a new startup venture with all of the services and some cash to start working on their idea and hopefully create the beginning of the next global company based in Atlantic Canada. What’s even more special is that the public was tasked with helping to determine which company they felt was best positioned to succeed through their votes.”
The Prospre mobile meal-planning app is designed to make it easy for people to make smarter food choices. Co-founder Colin Hunt and Jonathan Young say the prize package will help them propel their business forward.
‘’The Summer Showdown was a great prize in tough times. As the winners, we are going to get access to some amazing services that we could never afford at such an early stage. We are looking forward to taking advantage of those in full, and you can be sure the cash will also go to good use!” said Hunt and Young..
“Just being a part of the competition forced us to raise awareness about Prospre like we never have before. Paired with a brand new release, we have more users come in then before, and they are sticking around longer too. We’re excited to move on with Propel’s programming and keep making steady progress!”
The idea for Prospre, founded in 2019, originated from their common frustration at the difficulty of planning meals for a macronutrient-based diet. Since then, they dedicated themselves to solving the problem of meal planning in nutrition.
Designed to help entrepreneurs launch their startup and take their business to the next level, the prize package includes:
- Programming and coaching services offered by Propel
- Advertising, graphic design, marketing services from Brainworks
- In-kind professional services from billing lawyers, clerks and students at LaBarge Weinstein LLP
- In-kind professional accounting services from EY
- $5,000 Cash award from Innovacorp
- $5,000 Cash award from NBIF
“We are excited to begin working with Colin and Jonathan,” said Angela Hodgson, the director of operations and programming at Propel. “They share the essential qualities of successful entrepreneurs and we can’t wait to see how Prospre continues to grow with the help and support of our experienced coaches.”