Moncton Makers of Green Laundry Strips Expands Global Reach, Grows Team
Dizolve is one of New Brunswick’s pandemic era success stories, expanding its export market to 55 countries and growing its local team to 60 and counting.
“It’s been an incredible 18 months for Dizolve,” says Marc Aucoin, VP of Strategic Business Development. “We had four employees just over a year and a half ago, and we’ve quickly grown the team to over 60. We’re still hiring, and all here in Moncton!”
The company manufactures dissolvable laundry strips the size and weight of a small strip of paper. Their patented eco-friendly dissolvable strips are packaged in recyclable cardboard and eliminate the need for plastic bottles.
During a year in which sanitizing and washing became top-of-mind, Dizolve has seen incredible growth in both business and headcount.
“It is the story of a biodegradable innovation that is changing how we clean.”
Tru Earth is a true partner for growth
Aucoin says Dizolve’s strategic partnership with Tru Earth is the key to its explosive growth in the last year and a half.
“Tru Earth has been tremendous. They brought great market intelligence and strategy to the table, and the resources to execute on that strategy,” says Aucoin. “They have been recognized by Canadian Business Magazine as Canada’s fastest-growing environmental company in more than 5 years, and Canada’s 2nd fastest growing startup overall. They now have 220 employees and growing.”
He says Dizolve products are now exported to 55 countries across several continents. In addition to leveraging the global reach of Tru Earth, Dizolve may also have benefitted from increased online buying and the focus on cleanliness during the pandemic.
A still-growing team
The Dizolve Group is an innovation-focused company with a strong technical team, ranging from research and development to engineering and manufacturing. They’re still very much in investment and hiring mode.
“We’ve grown 13X over the past 18 months,” says Aucoin. “We’ve also made capital investments and plan to continue expanding over the coming months, bringing on more production. That means our headcount will continue to grow as well. We are absolutely on the lookout for more great people to join us.”
A growing suite of products
As the pandemic took hold, Dizolve also developed a new cleaner disinfectant, which has received a drug identification number (DIN) from Health Canada. Aucoin says the company hopes to continue developing that product line to tackle commercial and industrial markets.
“On the home consumer side of the business, things are looking great with Tru Earth now in place. We are looking forward to working with partners like ONB moving forward, returning to trade shows this fall, and fully exploring our commercial and industrial potential,” says Aucoin.
“Every week now it seems like we come across new opportunities for growth. We are proud to be Moncton-born and are committed to staying and growing in New Brunswick. And we’re proud of producing great sustainable products that are much better for the environment. That’s a message that we know resonates with a lot of people.”
Learn more about Dizolve at Dizolve.com and Tru Earth at Tru.Earth.
This story was sponsored by Opportunities New Brunswick (ONB).