Experience Design Analyst — CAA Atlantic Limited

Saint John, NB

With over 244 00 Members, CAA Atlantic is one of the most respected consumer-based organizations in Atlantic Canada. CAA Atlantic has consistently been identified as one of the Top Places to Work in Atlantic Canada with our dedication to our employees and our Member First philosophy second to none. Our commitment to digital enrichment and innovation serves to enhance our employee experience and has required us to grow our workforce.CAA Atlantic is seeking an Experience Design Analyst for Atlantic Canada. Working at CAA Atlantic’s corporate office in Saint John, NB, the Experience Design Analyst will report to the Director of Digital.

Design, create, implement and iterate on intuitive, compelling, and meaningful experiences that enable a wide variety of users to achieve their goals through omnichannel journeys. This includes, but is not limited to, Social Media, Web (Desktop & Mobile), Apps, Email, Contact Centre and Retail channels.

A creative problem solver and communicator, who leverages design thinking to deliver concepts from initial sketches through to testing and evaluation of final implementations. Never satisfied with the status quo, and always looking for improvements through a methodical and scientific approach, the ideal candidate will leverage data and analytics to deliver exceptional experiences.


Collaborate with stakeholders to translate and document business and product requirements into a successful user experience

Empathize with and advocate for user experiences with consistency, ease of use and relevancy

Apply usability data and metrics to rapidly iterate and improve usability and flows

Design and execute user testing

Develop and implement usability standards and best practices across multiple devices and use cases

Produce design deliverables including user flows, sketches, wireframes, journey maps, prototypes and other similar tools to demonstrate and aid in the validation of proposed solutions


5+ years of demonstrated experience in:

· Research and User Testing (A/B, Multivariate, Moderated and URUT, Focus Groups, Surveys)

· Wireframing and Prototyping

· Business Process Management (BPM)

· Digital and visual communication principles

· Project Management

· Data analysis (Google Analytics and other digital analytics toolsets)

· Post-secondary degree or equivalent experience

· Experience with the following toolset considered an asset;

  • o Adobe Experience Manager & Creative Cloud
  • o Google Analytics
  • o Microsoft Suite: PowerBI, Excel, Access, Powerpoint, Word etc


  • Effective communicator
  • Curious
  • Critical thinker
  • Highly self-motivated, with a strong desire to succeed
  • Empathy for users
  • Motivated by a multi deadline, team environment
  • Collaborator across multiple departments and stakeholders
  • Business acumen

About CAA Atlantic Limited

Based in Atlantic Canada, CAA Atlantic has more than doubled in size in the past 10 years and now serves more than 236,000 Members in all 4 Atlantic Provinces.

We are part of the CAA Federation and with over six million Members, CAA is one of the largest and most trusted & respected consumer-based organizations in Canada. In addition to being the preeminent Auto Club in the country, CAA is also one of Canada’s largest leisure travel agencies, is a leading provider of insurance products, and offers Members an outstanding savings and rewards program. CAA has a long history of advocacy as the voice of the traveling public.

Empowered to Achieve 

Working at CAA , you’ll find a lot of open doors, and an environment where people are treated as equals. We are a somewhat traditional environment that excels in open communication and strives for the family-focused environment for which Atlantic Canada prides itself. This office is not a place where you’ll find micro-managers; instead, we concentrate on having meaningful and open conversations. 

We are a company that carries a central mission of being there to help people when they need it the most; making bad days good and good days better. We help bring it to life by creating an empowered and respectful work environment; a place where employees know they will be truly valued. Giving back, and striving for self-improvement are attitudes that are rewarded with the trust and space to excel in your work.

Giving Back to the Community 

As a not-for-profit organization, we are CAA Atlantic engaged in giving back to meaningful causes. We contribute to the P.A.L.S (Partners Assisting Local Schools) program, which helps provide opportunities to children in Saint John schools. The IWK, Canadian Blood Services, and Janeway Children’s Hospital Foundation are also among the important organizations we strive to help.

We are a Member First organization with a deep understanding of the power in valuing human connections and contributions. That’s something we can all get behind! 

Are you interested?

When you come to work for us you will enjoy:

A compensation plan that includes a competitive salary, as well as an extensive benefits & pension package.

Ongoing coaching, education, and career development programs.

Free Parking.

On-site Fitness Room

A relaxed and family oriented working environment