Electric Vehicle Engagement Officer – Summer Position — CAA Atlantic Limited

Dartmouth, NS

CAA Atlantic has 8 locations across Atlantic Canada and has been advocating on behalf of its Members and the mobile public since 1913. We pride ourselves on providing motorists, travelers, consumers and decision-makers with the key information they need on any mobility-related matter.

Our goal is to advocate for and influence positive change on issues and initiatives that are important to Canadians. This includes everything from road safety, to consumer information, smart infrastructure, zero-emission vehicles and travelers’ rights.

Reporting to the Director of Public & Government Affairs, and based out of our Dartmouth location, the Electric Vehicle Engagement Officer will be responsible for educating the citizens of Atlantic Canada on the many benefits of electric vehicles and providing an opportunity to test drive an electric vehicle for themselves. The successful candidate needs to have a clean driving record, excellent communications skills and the ability to show passion and enthusiasm for electric vehicles.


  • Promote CAA Atlantic’s EV strategy by engaging the public on the benefits of owning an EV and encouraging them test drive one.
  • Help develop and disseminate content for social media, press releases and CAA’s EV webpage.
  • Work with partners and colleagues to ensure events are delivered efficiently and effectively in key target regions and communities.
  • Liaise with community partners to plan and host test drive events.
  • Travel to and from and set up test drive booths at events around Atlantic Canada(including evenings and weekends)
  • Learn about EVs and their benefits and be able to speak confidently andknowledgably about them to the public.
  • Be an engaging and enthusiastic representative of CAA’s EV strategy for thepublic, media and other stakeholders.
  • Support the safe and responsible completion of EV test drives.
  • Support the measurement and analysis of key event metrics and success indicators.
  • Proactively provide ideas for improvement of EV events.
  • Maintain all event inventory (tents, tables, tablets, promotional items, etc.).
  • Ensure proper Occupational Health & Safety procedures are followed.
  • Other duties assisting the Director of Public & Government Affairs as required.


  • Must be legally entitled to work in Canada.
  • Must be between the ages of 21 and 30.
  • Must be a full-time student intending to return to school in fall 2020.
  • Have had a driver’s license for a minimum of 5 years. 
  • Have a clean driving record for at least 7 years (or as long as you have had your license if less than 7 years) 
  • Have an aptitude for safe work practices and the ability to multi-task in a busy work environment.
  • Be able to work productively as part of a team while responding to feedback.
  • Working towards a degree in Communications, Marketing, Public Relations, Business Administration, Community Engagement or related field is considered an asset.
  • Excellent networking skills and a high comfort level with public speaking.
  • Passion for electric vehicles.
  • Proficiency with common office software, such as Microsoft Office and Outlook.
  • Must possess excellent, written and oral communication skills.
  • Valid First Aid and WHIMIS would be considered an asset.
  • Knowledgeable about automotive mechanics would be considered an asset.
  • Experience facilitating community outreach events would be considered an asset.
  • Experience organizing public education and training events would be an asset.

About CAA Atlantic Limited

Based in Atlantic Canada, CAA Atlantic has more than doubled in size in the past 10 years and now serves more than 245,000 Members in all 4 Atlantic Provinces.

We are part of the CAA Federation and with over six million Members, CAA is one of the largest and most trusted & respected consumer-based organizations in Canada. In addition to being the preeminent Auto Club in the country, CAA is also one of Canada’s largest leisure travel agencies, is a leading provider of insurance products, and offers Members an outstanding savings and rewards program. CAA has a long history of advocacy as the voice of the traveling public.

Empowered to Achieve 

Working at CAA , you’ll find a lot of open doors, and an environment where people are treated as equals. We are a somewhat traditional environment that excels in open communication and strives for the family-focused environment for which Atlantic Canada prides itself. This office is not a place where you’ll find micro-managers; instead, we concentrate on having meaningful and open conversations. 

We are a company that carries a central mission of being there to help people when they need it the most; making bad days good and good days better. We help bring it to life by creating an empowered and respectful work environment; a place where employees know they will be truly valued. Giving back, and striving for self-improvement are attitudes that are rewarded with the trust and space to excel in your work.

Giving Back to the Community 

As a not-for-profit organization, we are engaged in giving back to meaningful causes. We contribute to the P.A.L.S (Partners Assisting Local Schools) program, which helps provide opportunities to children in Saint John schools. The IWK, Canadian Blood Services, and Janeway Children’s Hospital Foundation are also among the important organizations we strive to help.

We are a Member First organization with a deep understanding of the power in valuing human connections and contributions. That’s something we can all get behind! 

Are you interested?

The job requires the candidate to:

  • Ability to travel required.
  • work outside during hot or rainy days.
  • stand on their feet all day.
  • load and unload equipment when setting up and tearing down booths; and
  • drive to offsite locations, sometimes for multiple hours consecutively.