The Human Preservation Co. Partners With Pseudio Stores
HALIFAX–The Human Preservation Co.’s Be Human line is about to get a lot more accessible to customers across the country. As of July 29, the Be Human line will be available in all 30 Pseudio stores.
The collaboration started as a pilot in June with a small selection of designs in Pseudio’s Halifax stores and has become a major partnership between the two Halifax-based companies.
“We’re extremely excited to bring The Human Preservation Co. on as one of our hottest new brands in our stores across the country,” Pseudio founder Glen Holmes said in a release.
“We started getting tons of requests to carry the line in our stores so I was intrigued by the clothing and the mission behind them. Our staff has also really embraced the message behind the brand and are excited to have them in store.”
The trial run of the clothing line in store will be expanded to include an additional 20 new designs. The designs will still be available for purchase on the Human Preservation Co. website.
“To have a company like Pseudio ‘get it’ and want to feature us in their stores is really gratifying The Human Preservation Co. founder Paul LeBlanc said. “Our company is only three months old, but more importantly, the message behind our clothing is something we want to spread.”
“This brand celebrates those who believe in good and Pseudio is helping to make that happen.”