New technology is changing the way we live our lives, whether it be how we connect with friends, how we manage our businesses, or even to how to stay active and healthy.
Turns out, there are quite a few sports tech companies in the Maritimes. Here’s a look at seven of them that are using technology to change the way we approach sports, health and fitness.
Based in Moncton, AthleteMonitoring.com helps athletes monitor, analyze and interpret their load, risk, wellness, training, health, testing, and performance data anytime, from anywhere. This allows athletes to enhance their performance by optimizing workouts, prevent injuries all in one system. The founder Francois Gazzano worked as a strength and conditioning coach and athlete monitoring consultant in both Europe and North America for more than 17 years. The company has a global client base that includes U.S. Paralympics and Basketball New Zealand.
Based in Halifax and Toronto, Athletigen is a sports genetics company that uses clients’ DNA to help them train better, recover better and get to know their bodies. The company does this using home DNA testing kits (like 23andMe, AncestryDNA). From there, they offer wellness reports based on that information that gives insights on aging, Bone Mineral Density, Joint Health, Metabolic Health, sleep and much more.
This Moncton-based golf technology company is known for its popular free app which has a GPS that can provide distances to holes and hazards, and the ability to follow friends, follow pros, compare statistics, and climb leaderboards. The app is still very popular, averaging around 100 downloads a day, but over the last couple years, the company has been partnering with leaders in the world of golf to bring their sport-specific technology to their operation.
FITIV, formally known as MotiFit, is a Moncton-based tech startup that allows users to track all of their fitness activities through their mobile apps. Their popular app is the one for Apple Watch that uses its heart rate monitor to show the intensity of a user’s workout in an engaging way by using an “intensity halo” to help them meet their goals by tracking their space, speed and heart rate. As of last March, the app had over 330,000 users with more than 1.3 million workouts tracked.
Headquartered in Burnside, Nova Scotia, Spring Loaded Technology offers bionic knee braces that power the leg muscles. The bionic knee braces store energy as the user bends their knee and then returns that energy as the legs strengthens. The company boasts that their braces reduce fatigue, prevent injury, eliminate pain, and enhance strength.
Saint John-based Spinzo is a demand-based pricing platform where corporations like sports teams can run promotions for group purchases where the final price depends on the number of committed buyers. Prices drop as more people participate, and everyone pays the final low price. Their clients include Arizona Coyotes, Brooklyn Nets, the New York Islanders, the New York Jets, the San Jose Sharks, the Anaheim Ducks, St. Louis Blues, the Carolina Hurricanes, New Jersey Devils, and Columbus Blue Jackets.
Halifax-based Kinduct Technologies is an athlete intelligence and management system that enables the user to turn data into actionable insights. Their platform houses and analyzes all of the athlete’s performance data, which allows them to make more informed decisions and make any changes they need. The company’s clients include top professional sports teams like the NBA champion Golden State Warriors, World Series champion Houston Astros, New York Rangers, and the Boston Red Sox.